Semester 1
Course Name | Course Code | Credit Units | Course Type |
---|---|---|---|
Principles of Public Relations Management | BPR 1104 | 4 | Core |
Fundamentals of Accounting | BPR 1102 | 4 | Core |
Entrepreneurship Skills Development | BPR 1103 | 4 | Core |
Mercantile Law | BPR 1106 | 4 | Elective |
Public Relations Communications | BPR 1105 | 4 | Core |
Christian Ethics I | BXE 1101 | 4 | Core |
Semester 2
Course Name | Course Code | Credit Units | Course Type |
---|---|---|---|
Business Mathematics | BPR 1208 | 4 | Elective |
Research Methods | BPR 1202 | 4 | Core |
Business Economics | BPR 1204 | 4 | Core |
Introduction to Information Technology | BPR 1205 | 4 | Core |
Public Relations Planning and Development | BPR 1207 | 4 | Elective |
Christian Ethics II | BEX 1201 | 4 | Core |
Principles of Marketing | BPR 1206 | 4 | Core |
International Business Management | BPR 1203 | 4 | Elective |
Semester 1
Course Name | Course Code | Credit Units | Course Type |
---|---|---|---|
Intercultural Communication for PR | BPR 2106 | 4 | Elective |
Business Statistics | BPR 2102 | 4 | Core |
Public Relations Advocacy and Lobbying | BPR 2104 | 4 | Core |
Public Relations Planning & Development | BPR 2108 | 4 | Elective |
Public Relations Campaigns | BPR 2107 | 4 | Elective |
Principles of Management | BPR 2109 | 4 | Elective |
Principles of Management | BPR 2109 | 4 | Elective |
Marketing Management | BPR 2103 | 4 | Elective |
Intercultural & Integrated Communications for Public Relations | BPR 2101 | 4 | Elective |
Public Relations Campaign, Planning & Development | BPR 2105 | 4 | Elective |
Public Relations Social Media Management | BPR 2110 | 4 | Elective |
Semester 2
Course Name | Course Code | Credit Units | Course Type |
---|---|---|---|
Human Resource Management Practices | BPR 2201 | 4 | Core |
Financial Management | BPR 2206 | 4 | Elective |
Management Information Systems | BPR 2203 | 4 | Core |
Legal Framework of Public Relations | BPR 2202 | 4 | Core |
Public Relations Media Management | BPR 2205 | 4 | Core |
Website Design & Graphics | BPR 2204 | 4 | Core |
Kiswahili language | BPR 2207 | 4 | Core |
Semester 1
Course Name | Course Code | Credit Units | Course Type |
---|---|---|---|
Corporate Relationship Management | BPR 3103 | 4 | Elective |
Industrial Relations | BPR 3107 | 4 | Elective |
Strategic Management | BPR 3101 | 4 | Elective |
Development Economics | BPR 3102 | 4 | Core |
Public Relations Visual Communication | BPR 3108 | 4 | Elective |
Integrated Communication for Public Relations | BPR 3106 | 4 | Elective |
Internship Report | BPR 3104 | 6 | Core |
Industrial Relations & Psychology | BPR 3105 | 4 | Elective |
Public Relations Law | BPR 3109 | 4 | Elective |
Events Planning | BPR 3110 | 4 | Elective |
Resource Mobilization | BPR 3111 | 4 | Elective |
Photography | BPR 3113 | 4 | Elective |
Semester 2
Course Name | Course Code | Credit Units | Course Type |
---|---|---|---|
Customer Care & Clients Relationship Management | BPR 3201 | 4 | Core |
Business Ethics | BPR 3202 | 4 | Core |
Research Project Report | BPR 3203 | 6 | Core |
Public Relations Writing, Speaking & Reporting | BPR 3204 | 4 | Core |
Public Relations Negotiation Skills | BPR 3205 | 4 | Core |
International Public Relations Management | BPR 3206 | 4 | Core |
Project Planning | BPR 3207 | 4 | Elective |