Bachelor of Public Relations Management

Campus: Main Campus
Faculty: Faculty of Business Administration & Management
Department: Department of Generic Management

Prerequisites

Essential : Two Best Done Subjects
Relevant : Thrid Best Done Subject
Desirable : General Paper and Best Done of Sub-Math or Computer Studies
Specialisation
  • No Specialisations

Semester 1

No Active Semester Load Details present.
Course Name Course Code Credit Units Course Type
Principles of Public Relations Management BPR1101 4 Core
Fundamentals of Accounting BPR1102 4 Core
Business Economics BPR1103 4 Core
Business Law BPR1104 4 Core
Public Relations Communication BPR1105 4 Core
Christian Ethics I BEX1106 4 Core

Semester 2

No Active Semester Load Details present.
Course Name Course Code Credit Units Course Type
Public Relations Planning and Development BPR1201 4 Core
Public Relations Corporate Communication BPR1202 4 Core
Principles of Management BPR1203 4 Core
Introduction to Information Technology BPR1204 4 Core
Principles of Marketing BPR1205 4 Core
Christian Ethics II BEX1206 4 Core
Tuition
  • No Tuition Details present.

Semester 1

No Active Semester Load Details present.
Course Name Course Code Credit Units Course Type
Intercultural Communication for Public Relations BPR2101 4 Core
Corporate Relationship Management BPR2102 4 Core
Human Resource Management BHR2103 4 Core
Public Relations Advocacy & Lobbying BPR2104 4 Core
Research Methods BPR2105 4 Core
Public Relations Campaigns BPR2106 4 Core

Semester 2

No Active Semester Load Details present.
Course Name Course Code Credit Units Course Type
Public Relations Media Management BPR2201 4 Core
Legal Framework for Public Relations Management BPR2202 4 Core
Financial Management BPR2203 4 Core
Management Information Systems BPR2204 4 Core
Website Design and Internet BPR2205 4 Core
Public Relations Internship BPR2206 6 Core
Kiswahili language BPR 2207 4 Core
Tuition
  • No Tuition Details present.

Semester 1

No Active Semester Load Details present.
Course Name Course Code Credit Units Course Type
Entrepreneurship Skills Development BPR3101 4 Core
Development Economics BPR3102 4 Core
Integrated Communication for Public Relations BPR3103 4 Core
Public Relations Visual Communication BPR3104 4 Core
Public Relations Writing and Speaking BPR3105 4 Core
Industrial Relations BHR3106 4 Core

Semester 2

No Active Semester Load Details present.
Course Name Course Code Credit Units Course Type
Strategic Management BPR3201 4 Core
Public Relations Ethics BPR3202 4 Core
Research Project Report BPR3203 6 Core
Public Relations Negotiation Skills BPR3204 4 Core
International Public Relations Management BPR3205 4 Core
Editing and Publishing for Public Relations BPR3206 4 Core
Tuition
  • No Tuition Details present.